Advertise
Advertise & Sponsor
Put your brand in front of an engaged, hard-to-reach audience — in an independent, brand-safe environment where people come to make real Social Security decisions.
Let’s talk about reaching your audience
Email us for our audience overview and current sponsorship options. We reply within a few business days.
advertising@socialsecuritynews.com
Who you’ll reach
SocialSecurityNews.com is an independent Social Security news and education site — plain-language guides, timely news, and free calculators used by individuals and the professionals who advise them.
- People at a decision point — planning when to claim, maximizing benefits, or navigating disability and survivor benefits.
- Older adults and their families, a demographic with real spending power for financial, insurance, legal, and health services.
- The professionals who serve them — financial advisors, elder-law attorneys, and disability representatives.
Ways to partner
Newsletter sponsorship
A clearly-labeled placement in our email newsletter, reaching subscribers who opted in for Social Security news and guidance.
On-site placements
Clearly-labeled sponsor units on high-intent pages such as our news hub and guides — brand-safe, independent context.
Tool & calculator sponsorship
Align your brand with the free tools readers actually use to make decisions: the benefits estimator, SSDI calculator, and COLA tracker.
Ask-assistant sponsored unit
A clearly-labeled “Sponsored” slot in our AI assistant experience, kept separate from the answers themselves per FTC guidance.
Independent by design
SocialSecurityNews.com is not affiliated with the Social Security Administration. Sponsorship is always clearly labeled, kept separate from editorial coverage, and never influences what we report or how our tools calculate. To protect our readers, we decline advertising that could mislead on Social Security benefits. That independence is exactly what makes this a trustworthy place for your brand.